
Printed Material
Using the latest techniques in binding, paper, die casting, folding, card inserts, metallic spot color and UV coating with transparent pages.
Exposition Graphics
Large format digital printed images used for backdrops, launch events, CEO presentations and to scale car design items.
Technical Graphics
Illustrated product usage instructions, technical manufacturing, car button graphics and Quick Guide Model S User manual.












Challenge
As a start-up company, the Tesla brand vision needed to establish itself and resonate with customers. The goal was to drive the sales of the premium sedan, Model S, in order to fund the next generation cars.
Solution
Supporting the Tesla Design Studio to produce visual identity assets and ensure the brand standards correspond to the company's innovative mission in order to grow the company.

First Model S Customer Delivery Event, Fremont, California 07.31.2012

Model X Unveiling Event, Los Angeles, California
02.12.2012




Backlit button to open trunk of the car



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Our custom solutions and experience manufacturing innovative branded products, packaging, detailing and industrial design.
